BrandingWeb Designillustration

I’m Erin Mabee, a Philadelphia based graphic designer. I specialize in web design, branding, and illustration. I believe in the beauty of handmade and the importance of authenticity. In today's design world, things can feel a bit too polished; I like to bring a sense of warmth and a colorful personality to my work.

Rooted in my background as a costume designer, I have a deep appreciation for the ephemeral and tactile elements in design. Whether it's incorporating scanned images from vintage magazines or hand carving a typeface, I consistently seek ways to infuse real-life essence into the digital realm.

I do

Web Design

Web Designer & webflow developer

I specialize in crafting website designs with a particular expertise in Webflow. Every site I design and build adheres closely to the Web Content Accessibility Guidelines (WCAG), ensuring inclusivity for all users. I keep a keen eye on SEO best practices and design for full responsiveness.

A web project can take me anywhere between 1 - 5 months to design from scratch and build to completion.


Brand strategy & Visual Identity

Branding and Identity is where I truly find my stride. With over 6 years of experience under my belt, I've had the privilege of crafting brand identities for a diverse array of organizations.

No two branding projects are alike, and the timeline can vary accordingly. On average, branding projects typically span anywhere from 1 to 3 months.


Vector or raster artwork

My personal illustration style is all about embracing color, texture, and a touch of whimsical. With a preference for a distressed aesthetic, I gravitate towards using techniques like Riso printing, halftones, relief printing, and just black ink on paper.

As a seasoned graphic designer, I am able to illustrate both vector-based and/or raster-based artwork. Illustration projects can start and finish in a day or take up to 4 months.